# Redtail

> Independent GEO/AEO strategy, Reddit research and software for finding relevant customer conversations.

GEO means generative engine optimization. AEO means answer engine optimization. Redtail connects customer research, owned content, useful demonstrations and independent sources. Reddit is one part of that channel mix.

The case studies connect GEO/AEO research with practical content and channel decisions. The featured case follows a completed live Redtail scan for an anonymized customer brand.

## Overview

- [Redtail overview](https://www.getredtail.com/overview.md): Approach, software and research context in Markdown.
- [Home](https://www.getredtail.com/): First-person portfolio and contact route.
- [Reddit research tool](https://www.getredtail.com/tool): Product, live preview and current pricing.

## Case studies

- [I ran the scan. The content calendar needed a lie down.](https://www.getredtail.com/case-studies/the-content-calendar-intervention/index.md): Reddit research; findings, approach and next steps.
- [The AI did its research. It found a guy on Reddit.](https://www.getredtail.com/case-studies/reddit-ai-search/index.md): Reddit × AEO; findings, approach and next steps.
- [Your content needs receipts. The robot has trust issues.](https://www.getredtail.com/case-studies/geo-paper-receipts/index.md): GEO × Content; findings, approach and next steps.
- [Four answer engines walked into a bar. Cited four different bartenders.](https://www.getredtail.com/case-studies/four-engines-four-bartenders/index.md): AEO × Measurement; findings, approach and next steps.
- [Your GEO strategy is three Reddit comments in a trench coat.](https://www.getredtail.com/case-studies/reddit-trench-coat/index.md): GEO × Channel mix; findings, approach and next steps.

## Optional

- [Case study index](https://www.getredtail.com/case-studies): Human-readable collection and research scope.
- [About this file](https://www.getredtail.com/llm): Human-readable explanation of this reading map.
- [Support](https://www.getredtail.com/support): Product and account support.
- [Privacy](https://www.getredtail.com/privacy): Privacy policy.
- [Terms](https://www.getredtail.com/terms): Terms of service.
- [Refunds](https://www.getredtail.com/refund): Refund policy.